Viking FM’s charity Cash for Kids launch their annual gift appeal, Mission Christmas this week.
The Mission Christmas appeal strives to ensure no child goes without a gift at Christmas and helps the most vulnerable and deprived children in East Yorkshire and Northern Lincolnshire.
Residents in Beverley area will be able to take their donations to T C Patisserie, Santander , Halifax,Thomas Cook, Tesco, M&S, Co-Operative Travel, Right Car, TIR Trainign, The Feguson Fawsitt Arms or Bishop Burton College.
Last year’s record breaking appeal saw Cash for Kids’ deliver gifts to 15,339 children. 7,100 applications have already been received for this Christmas
The campaign is supported by William Jacksons Food Group, Foresters, The Foundry Shopping Centre.
Nicholas Oughtred, William Jackson Food Group Chairman, said:
“We are delighted to support Viking Fm’s Mission Christmas campaign this year. As well as financial help, we’re really getting behind the initiative with gift collection points at our office and at Aunt Bessie’s, Jackson’s Bakery and also The Ferguson Fawsitt Arms in Walkington. Colleagues across our businesses are also volunteering to help sort and deliver gifts and I know some are planning their own fundraising activities too. This is such a worthwhile appeal and we really want to help make a difference to children in our local communities this Christmas.”
Charlotte Pickering, Cash for kids Charity Manager added;
“Mission Christmas is a lifeline to thousands of local children and families living in very difficult circumstances, each year we are humbled by the generosity of the general public and we simply couldn’t be making this difference without the general public buying that extra gift whilst shopping, swapping the work Secret Santa or giving up an hour of time to volunteer. We hope this year to reach out even further to keep the Christmas dream alive for all children in our region.”
Once collected the gifts are distributed to organisations responsible for the care of children including Hull Women’s Aid, Scunthorpe’s Sure Start Children’s Centres, Hull City Council Leaving Care team and many other organisations in the region.
Listeners of Viking FM and supporters of Cash for Kids are being asked to donate gifts for babies right up to teenagers aged 18 years old. Cash for kids are encouraging people to buy an extra Christmas gift that can then be distributed to needy children at risk of waking up to nothing on Christmas Day.
